Tag: email marketing
Email Marketing Measurement Framework
Measuring and tracking email KPIs allows you to align teams, set expectations and grow your eCommerce business. With so many things that can be measured we decided to unpack how to build a measurement framework that gets everyone working towards the same goals.
Robbie Fitzwater
Social Media vs. Email Marketing. Which One is Better and Why?
Can’t decide where to allocate your business marketing resources, social media, or email marketing? Jump into this comprehensive guide to learn more about the pros and cons of each marketing channel and which will give you the highest ROI.
Edvina Nesukaityte