Tag: Klaviyo
Episode 11: Attribution
When Robbie Fitzwater and Tim Lowry dive into the confusing world of Attribution on the Content Community Commerce podcast, they explore the irony of how striving for perfect clarity can lead to bad marketing and how to find a balance between short-term performance and long-term strategy.
Robbie Fitzwater
9 Biggest Holiday Email & SMS Marketing Mistakes to Avoid For Black Friday/Cyber Monday 2023
The 9 most common mistakes for ecommerce marketers & email marketers to avoid leading up to and during Black Friday/ Cyber Monday. And strategies for how to avoid each and make the most of your holiday marketing!
Robbie Fitzwater