How We Think.

How We Think.

Robbie Fitzwater Robbie Fitzwater

How We Use AI in Email Marketing

AI isn't just a tool we use at MKTG Rhythm—it’s woven into how we think, work, and create. In this post, we’re pulling back the curtain on how our team uses AI to move faster, work smarter, and build more human-centered marketing. From content creation and campaign QA to data analysis and design, you’ll see real examples of how we combine automation with empathy to create more meaningful customer experiences. If you’ve ever wondered what it really looks like to use AI in modern marketing—this is it.

Read More
Blog Bailey Hack Blog Bailey Hack

How to Build a Winning Text Strategy From Scratch

Considering building a text channel for your brand? There’s no one-size-fits-all approach, but with a bit of strategic thinking, you can create a strong foundation for success. By the end of this guide, you’ll answer four quick questions specific to your goals that will help you build a winning text strategy from scratch!

Read More
Blog Robbie Fitzwater Blog Robbie Fitzwater

What Is An Email Marketing Ecosystem?

The email marketing ecosystem is based on three main components; audience, automations, and campaigns. By building these pillars, you can grow your e-commerce revenue on autopilot!

Read More
Blog Robbie Fitzwater Blog Robbie Fitzwater

Best Email Segmentation Strategies for Ecommerce

Looking to boost your E-commerce sales and engagement through email marketing? In this blog, we explore the top email segmentation strategies for E-commerce businesses to effectively target and personalize their messages to the right audience, leading to increased conversions and customer loyalty. Discover how to segment your email list based on demographics, behavior, and purchase history to maximize your email marketing efforts and drive success for your online store.

Read More
blog Robbie Fitzwater blog Robbie Fitzwater

Don't Let the Chill of the Off-Season Freeze Your Sales!

Uncover powerful methods to keep your marketing engine running smoothly during slower seasons, from generating valuable content to strategic sales and promotions. Seize the off-season as a chance to cultivate customer relationships and set your business up for success during peak periods.

Read More
blog Robbie Fitzwater blog Robbie Fitzwater

The Power of An Email Subject Line

Dive into the world of email marketing with us, as we demystify the science behind crafting irresistible subject lines that drive clicks and conversions. Discover the art of brevity, relevance, personalization, and emotional triggers, while unleashing the playful power of emojis and pop culture references to pique your audience's curiosity.

Read More
Blog Robbie Fitzwater Blog Robbie Fitzwater

How Long Does It Take To Make Money Through Email Marketing?

By taking appropriate measures respective to what stage your business is at, its structure, and the acquisition channel that shapes the trajectory of the business revenue, most businesses can see a strong increase in revenue within three months of starting email marketing!

Read More
blog Robbie Fitzwater blog Robbie Fitzwater

How To Incorporate UGC In Email

This blog explores the benefits of incorporating user-generated content (UGC) in email marketing, highlighting how it builds trust, credibility, and engagement with the audience. It provides strategies for gathering UGC, such as customer reviews, social media content, surveys, and hashtag campaigns, and suggests specific scenarios where UGC can be effectively utilized in email campaigns, including product launches, automation sequences, promotions, and seasonal campaigns.

Read More
blog Robbie Fitzwater blog Robbie Fitzwater

Lifecycle Marketing

Lifecycle Marketing is the key to retaining your new and existing customers by providing them enough value throughout their journey. And this blog contains everything you need to know to get started.

Read More
blog Robbie Fitzwater blog Robbie Fitzwater

How To Plan A Promotional Campaign

Key promotional campaign strategies needed to plan and execute a successful campaign without burning out your audience and having them keep coming back in through the door all year.

Read More